The eagerly awaited second chapter of animated hit 44 Cats is ready to conquer families across the world starting from Italy, where the show is debuting on March 2 on Rai Yoyo.
The show will later land on free to air and pay TV broadcasters worldwide.
In this new season of 52 episodes, the Buffycats and lovely Granny Pina will be joined by new animal and human friends, they will face lots of hilarious, ‘cat-proof’ missions and will amaze the audience with pawesome surprises. The explosive mix of action, comedy, friendship and great music makes 44 Cats a series that stands out worldwide, with a magnificent soundtrack of original songs by Antoniano.
44 Cats is developed in the three production headquarters of Rainbow Group in Loreto, Rome’s Rainbow CGI and Canada’s Bardel Entertainment studios, with world-class animation quality and a dedicated soundtrack with songs and melodies that appeal directly to pre-schoolers’ love of dancing and singing.
The first season of 44 Cats established record ratings since its very first launch in November 2018, and it’s proving a sensational success: 44 Cats is on air in over 100 countries and in more than 20 languages, and it’s conquering major kids networks with great results: a growing hit for ratings and web interactions, increasingly widespread worldwide also in the licensing sector with more than 100 partners of international prestige in many consumer product categories, with both national and multi-territory deals.
Already on air on the major pay and free to air TV networks in the world and on leading digital platforms such as Netflix, Tencent and YOUKU in China, Start.ru and Yandex in Russia, 44 Cats is performing incredibly and turning into a true web phenomenon and a widespread success also on YouTube.
The Made in Italy preschool classic by Rainbow is set to amaze again thanks to the great attention to product quality, universal values and educational content offer and supported by a strategic PR and marketing plan.