The group

The Group
United to inspire and entertain the wide audience with quality content and products. In over 25 years of history, Rainbow Group has established its leading reputation in the entertainment industry, becoming one of the major international players in the creation and production of both animated and live action TV and film products, licensing program development, editorial projects, talent scouting and merchandising and toy production. The group is also active in animated production for third parties.
The companies


The heart of the group, where it all began. The studio that took Made in Italy animation to the world stage.


One of the most dynamic Italian players in live action entertainment.

Moviement talent agency

Talent management is an art.

Rainbow CGI

The largest Italian studio for 3D and VFX animation production for TV and cinema.


We deliver the extraordinary


Leading kids and teen publishing company managing an amazing portfolio of global brands.

Witty Toys

Producing and distributing toy collections worldwide.